Social Media Management Services in India
Social Media Management | SMM Services In Chandigarh
First, let's talk
facts for some better insights. On an average people around the world spend 7
hours a day on sleeping, around 9 hours a day on working or making a living, 1
hour 30 minutes on eating and another at least 1 hour 30 minutes on personal hygiene.
These activities are essentially universally carried out throughout the world
especially in developed and developing nations. This sum totals to be around 19
hours which leaves 5 hours a day that people spend on leisurely
activities, and out of these 5 hours people around the world, who are active on
various social media platforms, spend 2 hours 25 minutes daily, as an average,
consuming social media content i.e., that's 4.2 billion people spending17 hours
weekly, 72 hours monthly, 876 hours yearly.. which cumulatively comes out to be
4.2 billion times 17 that is 71.4 billion hours a week, 4.2 billion times 72
that is 302.4 billion hours a month, 4.2 billion times 876 that is, well you
get an idea.. a lot. It's just like how a famous philosopher, Phoebe Buffay,
once said "that's math I can't even do".
Now that I've given
you some time to be mesmerized and digest such staggering numbers, let's talk
business. If on an average you run just one quality social media campaign, be
it an awareness post, banner ads, paid ads, influential posts or anything even
remotely related to the services you offer along with the link to a landing
page on your website to initiate any kind of action on the part of your
customer, you can effectively generate a substantial amount of buzz.
How you ask ?
Okay then, lets say
that one creates a quality campaign specifically targeting their customer base
of say 10 lakh people, I know it might seem a bit too much but in retrospect it
is just 0.0002% of the actual active social media users over the internet. Now
as per Mari Smith, a Social Media Expert, engagement rate for any social media
campaign is around 2%, of course the number increases if the campaign boasts
quality content. But sticking to the basics, 2% here comes out to be 20,000
customers. Sounds good doesn't it ! But wait here comes the good part, as per
many well renowned surveys, if you employ a clever enough campaign strategy
involving a mix of hit and trial method, posts enlistment on different
platforms and certain experience, where violet renders premium industry
standard expertise, one can, at least, effectively reach an engagement
conversion rate of 8%-10%, that's 1600-2000 converted customers through just a
single, well-structured, Social Media Campaign.
Social Media Management | SMM Services In Chandigarh
First, let's talk
facts for some better insights. On an average people around the world spend 7
hours a day on sleeping, around 9 hours a day on working or making a living, 1
hour 30 minutes on eating and another at least 1 hour 30 minutes on personal hygiene.
These activities are essentially universally carried out throughout the world
especially in developed and developing nations. This sum totals to be around 19
hours which leaves 5 hours a day that people spend on leisurely
activities, and out of these 5 hours people around the world, who are active on
various social media platforms, spend 2 hours 25 minutes daily, as an average,
consuming social media content i.e., that's 4.2 billion people spending17 hours
weekly, 72 hours monthly, 876 hours yearly.. which cumulatively comes out to be
4.2 billion times 17 that is 71.4 billion hours a week, 4.2 billion times 72
that is 302.4 billion hours a month, 4.2 billion times 876 that is, well you
get an idea.. a lot. It's just like how a famous philosopher, Phoebe Buffay,
once said "that's math I can't even do".
Now that I've given
you some time to be mesmerized and digest such staggering numbers, let's talk
business. If on an average you run just one quality social media campaign, be
it an awareness post, banner ads, paid ads, influential posts or anything even
remotely related to the services you offer along with the link to a landing
page on your website to initiate any kind of action on the part of your
customer, you can effectively generate a substantial amount of buzz.
How you ask ?
Okay then, lets say
that one creates a quality campaign specifically targeting their customer base
of say 10 lakh people, I know it might seem a bit too much but in retrospect it
is just 0.0002% of the actual active social media users over the internet. Now
as per Mari Smith, a Social Media Expert, engagement rate for any social media
campaign is around 2%, of course the number increases if the campaign boasts
quality content. But sticking to the basics, 2% here comes out to be 20,000
customers. Sounds good doesn't it ! But wait here comes the good part, as per
many well renowned surveys, if you employ a clever enough campaign strategy
involving a mix of hit and trial method, posts enlistment on different
platforms and certain experience, where violet renders premium industry
standard expertise, one can, at least, effectively reach an engagement
conversion rate of 8%-10%, that's 1600-2000 converted customers through just a
single, well-structured, Social Media Campaign.
Comments
Post a Comment